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Pampling’s Downtown 2085

Downtown 2085 by Gloopz is definitely eye-catching with its palette of cool blues and neon pink. As the title suggests, the theme is futuristic 80s, set about 100 years from most 80s pieces, but adhering to the era’s most iconic style choices. So in this world, the advertising is plastered everywhere, bright lights shine out from oddly jutting buildings, pollution seeps in for a foggy urban ambiance, and even the sun itself is fitted with a colorful stylized gradient. It feels like a future from the cinematic world of Blade Runner or the paperback dreams of cyberpunk novels. I like the way the advertising gives this place personality, cluing in the viewer to the city’s mix of Japanese and English text that implies a melding of cultures, and hinting at what lies beyond with a tantalizing mention of off-world travel. The one bit that feels out of place to me is the Crypto mention, which seems to date the design unnecessarily to the current era (if cryptocurrency was so common in the future, it wouldn’t need to be called out by name because any financial institution would handle it). Even with that minor quibble, though, I think it’s a great piece!

Pampling has multiple prizes available. XPress Prize winners earn 1 euro for each product sold in the presale and XPress sale (with a guaranteed minimum of 500 euros). Shot Prize winners earn 1 euro per product sold (with a guaranteed minimum of 200 euros). Classic Prize winners get 300 euros. All designers are also potentially eligible for the 1000 euro Designer of the Month Prize (selected by the Pampling team taking into consideration sales success, priority, and participation).

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